Every year, when Black Friday and Cyber Monday roll around, there are a few brands I know I will shop for. These are the ones I browse during the other 11 months of the year, making a list of pieces I will invest in when prices plummet around Thanksgiving. One of the brands topping my list year after year? Everlane. The sustainable brand just kicked off its massive Black Friday Sale for 2024, and I have all the details on what you should buy.
You can now shop for fall essentials like cardigans, sweatshirts, jeans, and luxe-looking basics at great discounts. Almost the entire site is marked down with discounts of up to 50 percent off. Plenty of fall footwear options, including ballet flats, loafers, and boots, offer great cold-weather upgrades for those well-w white sneakers you can finally retire (although there are some on-sale sneakers here, too). Now is also the best time to shop for the brand's best-in-class sweaters, cashmere scarves, and more.
Keep scrolling to shop all of my editor-selected finds and follow along. Now that the sale has started, I checked back to make sure my finds were truly the best of the best. Below, you'll also find information on the sale, Everlane's Black Friday Fund, and the philanthropic work the brand supports in 2024.
Everlane’s Black Friday Sale at a Glance
- Best On-Sale Jacket: The October Coat (Was $228), $160
- Best On-Sale Denim: The Way-High® Jeans (Were $118), $83
- Best On-Sale Sweater: The Cloud Oversized Turtleneck (Was $168), $118
- Best On-Sale Shoes: The Day Glove Flats (Were $138), $69
- Best On-Sale Bag: The New Day Market Tote (Was $275), $110
- Best On-Sale Basic: The Turtleneck in Ultrasoft Merino (Was $118), $83
- Best On-Sale Winter Accessory: The Cashmere Scarf (Was $150), $75
Best On-Sale Jackets
When was the last time you picked up a new winter coat? Everlane's coat sale selection is second to none, and my picks are all on sale for less than $200, with many coming in at under $100. Keep scrolling to shop trench coats, puffers, and quilted picks that tap into the year's most-coveted barn jacket trend.
Best On-Sale Denim
Fall is quintessential denim weather, so now is the perfect time to invest in a new, trendy pair of jeans. Everlane's selection includes straight-leg options that are effortlessly cool and trendy and baggy jeans that would look perfect at the office or on a date night.
The Mid-Way Jeans (Were $128)
Best On-Sale Sweaters
I live in my warm knits in the fall and winter, and Everlane designs some of the cutest sweater options on the market. Many are on sale for less than $100 in the Black Friday sale. My favorites include options in fall's trendiest colors (like gray and sky blue) and chunky versions you can layer over one of the essential tees I put lower down on this list.
Best On-Sale Shoes
Everlane's fall footwear options are a welcome addition to my collection this season. There are velvet ballet flats that tap into the doll shoe trend that Katie Holmes has already co-signed, black ankle boots that you can wear everywhere, sharp work-ready sneakers, and knee-high boots that fall into one of Paris Fashion Week's top boot trends.
Best On-Sale Bags
Do not overlook Everlane's bag selection, especially when it's on sale. The collection includes leather totes that can double as a laptop-friendly bag for the office, bucket bags that are perfect for everyday use, and crossbody travel bags that are worth packing on your next trip. Speaking of, there's even a duffel bag in the sale section, one of the best weekend bags on the market and a laptop-friendly backpack that is cool and functional.
Best On-Sale Basics
Basics are the foundation of every perfect layered fall outfit, and Everlane does the category better than most. My finds include button-down shirts you can buy now and wear forever, T-shirts that will replace the old ones you've relied on for years, and tank tops that you can style underneath your fall work outfits.
Best On-Sale Winter Accessories
A great fall jacket or coat isn't always going to cut it in frigid weather—a great winter-ready accessory is the key to really keeping warm. Ahead, shop beanies and matching cashmere scarves.
When Is the Everlane Black Friday Sale 2024?
Everlane's Black Friday Sale kicked off on November 22 and will run through November 27. This year, the brand offers discounts of up to 50 percent on its line of much-loved holiday styles, but more on that below. Additional styles will be added throughout the sale, with some at a discount of up to 70 percent off.
As always, Everlane is giving back with its Black Friday Fund, which has raised over 1.5 million dollars since it kicked off in 2014. This year, the sustainable brand is partnering with Fibershed to support US farmers growing regenerative cotton. With a $50,000 donation, Everlane will support six farms nationwide as they move towards sustainable farming practices. The money donated will go toward several key initiatives in this process, including rebalancing the carbon cycle, improving soil health, protecting watersheds and biodiversity, and more.
What’s in Everlane’s Sale?
Everlane's massive Black Friday sale will include everything you need to keep warm this winter, including knits, beanies, jeans, scarves, and more. I personally scrolled through dozens of pages to find the best picks in each category. Some come editor-tested and others are top-rated with glowing five-star reviews.
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